There is a poor awareness of cold chain logistics and a lack of media guidance. Consumers prefer inexpensive food. Many are still price sensitive. Their expectation of quality can be better. So these are the challenges, but the potential is huge.
Zhongfu Cui, Vice-President, China Federation of Logistics & Purchasing
There is a poor awareness of cold chain logistics and a lack of media guidance. Consumers prefer inexpensive food. Many are still price sensitive. Their expectation of quality can be better. So these are the challenges, but the potential is huge.
CCME Content Team |
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| Feb 7, 2017 | 7:54 pm