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Ariston reports progress with Aures water heaters in KSA market

Units offer advantage of reduced energy consumption, company says

| | Jun 17, 2021 | 9:10 am
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RIYADH, Saudi Arabia, 17 June 2021: Ariston Middle East said its new-look Aures Multi has made headway in Saudi Arabia since its launch, earlier this year. The units offer the advantage of reduced energy consumption, the company added.

Alberto Torner, Head, Ariston Thermo Group in the Middle East, Turkey and Caucasus, said: “Aures instant water heaters are the fastest way to have unlimited hot water whenever and wherever it is needed. From a personal standpoint, they serve the purpose of enjoying comfort in the shower, being spared distressful shivering since hot water comes in at the turn of the faucet.  The whole Aures range achieves top level of energy efficiency in the electric water heating segment. All the electricity taken from the electric network is converted into the necessary amount of hot water needed by the user. The water is not pre-heated, and it is not stocked in a tank – an effective approach to eliminate heat loss and reduce energy consumption.”

Quoting Allied Market Research, Ariston said that “the instant water heater market size is expected to reach USD 2,6948.2 million in 2027 from USD 1,8810.6 million in 2019, owing at a CAGR of 7.70% from 2021 to 2027. There are numerous advantages of instant water heaters, such as compactness and energy-saving efficiency. Hence, to improve global sales, manufacturers of instant water heaters are developing new and innovative instant water heaters, which are cost-effective in design. In accordance with the current trends, it is further anticipated that the instant water heaters market would grow exponentially during the instant water heater market forecast period. Government regulations and strict building codes and standards toward adoption of energy efficient technologies are expected to drive demand for instant water heaters”.

Hazem Al Khatib, Country Manager, KSA, Ariston, said: “The Saudi market and consumer are well informed and make considered decisions. This is proven by the success of our Aures Multi instant water heaters here. The Aures Multi has sophisticated mechanisms to ensure safety. A flow sensor that warms water only when the user turns on the tap and the double safety thermostat prevents scalding.”  

According to Ariston, the double pole Earth Leakage Circuit Breaker (ELCB) in the water heaters prevents electric shocks, integrating with a total safety device system that avoids damage to the product. If a dangerous voltage is detected, Ariston said, the device will interrupt the electrical circuit as a safety measure.


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